Supporting Smupp with a dedicated mobile team

Cooperation Model

Dedicated development team

Team composition

Mobile developers & UI/UX designers

Industry

Social networking

Location

USA

Project description

MWDN supported Smupp with long-term engineering capacity for the continued growth of its mobile product.

Privacy-first network

Anonymous communication

Password-free access

No account password required

Multi-platform product

Native iOS & Android apps

Controlled sharing

Time & view limits

Company overview

Smupp is a social networking platform combining private messaging, controlled media sharing, user groups, and local and global content discovery.

Project context

Smupp was moving from early concepts and prototypes toward a defined mobile product, while its feature set and user experience were still changing.

The challenge

The company needed specialists who could work across native mobile technology and UX-heavy product requirements.

Do you need a dedicated mobile team?
Solutions
Native mobile expertise

The dedicated team covered separate iOS and Android development, bringing platform-specific mobile expertise into one setup.

Scalable back-end capability

Node.js expertise was included to support the platform’s interactive functionality and scalability requirements.

Design integrated with engineering

Designers developed several interface prototypes and refined the visual direction together with the client.

Security-aware development

Engineering decisions accounted for the privacy and data-protection requirements of an anonymous social platform.

Results

8-person team

MWDN brought together the roles needed to cover mobile, back-end, and design work within one engagement.

3-year engagement

Smupp had consistent access to engineering capacity instead of relying on short-term project support.

Two native platforms

The engagement covered separate applications for the two major mobile ecosystems rather than relying on a single cross-platform build.

~4,000 project hours

Design, development, and deployment across both native platforms represented roughly twice the workload estimated for a single-platform release.

4.9
rated on Clutch
Since 2002 · 400+ clients worldwide
What clients say about MWDN

Their feedback shows how MWDN works in practice, from communication and delivery to long-term support.

Here’s how they describe the experience:

MWDN is one of the best subcontractors that we’re working with. The development team are experts, and the management team is flexible and opportunity creators. Definitely the right choice. 

NETANEL MOHONI

CEO, VIDOO

I have found MWDN to be a company with great honesty and high business ethics. The services, which they offered to us, have been of a very high quality and at very competitive rates. I have no hesitation in recommending them to any potential customer.

Igor Rogov

VP R&D , Pointer Telocation Ltd

Igor Rogov - VP R&D at Pointer Telocation Ltd.

Client referral rate

96%

Long-term partnerships make up a large part of our work. Our clients stay with MWDN, return with new hiring needs, and recommend us to other companies.

I approached MWDN for a POC that was delivered ahead of time with very competitive pricing. Following that experience, I have been working with various teams at MWDN for more than two years. Developers and managers have. great technical and interpersonal qualities.

Sharon Viente

Co-Founder & CTO, Better Chains

Sharon Viente - Co-Founder & CTO Better Chains

It was the really good journey with MWDN Ltd, the best IT company in Kharkov and maybe even in Ukraine. My major conclusion is that the individuals are making this company so unique and attractive. Thank you!

Shlomi Sasson

CTO, SizeWhiz

Shlomi Sasson - CTO, SizeWhiz

I had the greatest pleasure of working with MWDN. All teams are very pragmatic, get-it-done oriented engineers that deliver great quality of work with a strong “right first time” attitude. I worked with a very high-level team, which had technical and interpersonal qualities.

Ariel Velikovsky

CTO, SpeakingPal

Ariel Velikovsky - CTO SpeakingPal

I reached MWDN as I knew the company had a pool of skilled developers with vast expertise in medical software. Thanks to their assistance, I managed to reinforce my in-house team and fill in existing skill gaps. When working with MWDN, you can immediately see that diligence, transparency, honesty, and quality are their top values.

Igor Granov

COO, NICAS CS

Igor Granov - COO, NICAS CS

MWDN’s commitment to the team for our success is impressive. The team was working on data analysis for synthetic data, delivered work on time and responded well to our needs.

Mati Konen

VP R&D, Fairgen

Clear and transparent communication is a hallmark of our engagement with MWDN. From project updates to issue resolution, the open lines of communication fostered a sense of trust and collaboration. 

 

MWDN consistently met project deadlines, resulting in the timely delivery of goods and services. This punctuality greatly contributed to the overall success of our project.

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CTO, Hi-G-Tek

MWDN’s engineers have joined our teams as an inherent part of our engineering group. They serve in multiple roles in engineering contributing to the core of our technology.

 

The fact that MWDN has the very high level of candidates for each role that we opened, the longevity and commitment of each of MWDN’s team members and of course the quality of deliverables by their engineers are very impressive.

Amos Arev

EVP, Engineering & General Manager, Capitolis

MWDN has provided us with rapid talent acquisition, full development teams, and single specialists. The team has developed software products for supply chain management. The team has delivered at a constant speed and with low maintenance. 

Markus Schedel

VP of Product Development & QA, Valantic

Markus Schedel, VP of Product Development & QA - Valantic

I like MWDN’s work ethic. They try hard to get things done on time and to get to the bottom of every feature set early in the process rather than later in development, which I think is key.

 

We are happy with the work that they do, including the quality of their product, and the code delivered. They are usually able to deliver projects on time, which is something that rarely happens in this industry if you are familiar with it. On every project that we have done with them, clients have always come back and wanted more things, making this a testament to MWDN’s success.

David Barlev

Co-Founder, Goji Labs

The team at MWDN was excellent in terms of project management, communication, and delivery at the end of it. They successfully helped us hire a strong remote R&D team. 

Chen Malka

CEO, StackUp

MWDN has successfully delivered high-quality releases on time and has been responsive to our needs. The team has demonstrated a high commitment to the project and has provided quality engineers. Overall, the engagement has been a success.

Alex Surguch

Director of Engineering, Change Healthcare

Alex Surguch, Director of Engineering - Change Healthcare

MWDN managed the project very effectively, delivering all milestones on time. They were highly responsive to our needs, adapted quickly to feedback, and maintained clear, proactive communication throughout.

 

MWDN stood out for their professionalism, responsiveness, and friendly, supportive approach. They consistently went above and beyond to deliver high-quality solutions and adapt to our needs.

Liat Livnat Danesh

VP of People, Atidot

Liat Livnat Danesh, VP of People - Atidot

They found us good developers very quickly. It’s a real challenge to get good developers in less than a month, but they did it.

 

MWDN very quickly brought us two amazing developers, who worked so well that we hired another. We now have a backend developer, a frontend developer, and a developer that does both. One of our employees is the head of development.

Idan Didi

COO, Swiftic.io

Idan Didi, COO - Swiftic.io

MWDN has met our QA roadmap milestones. For example, in one month, the candidate we hired through MWDN developed their first batch of tests. MWDN’s personal treatment and professionalism are impressive.

Kobi Zohar

VP R&D, Nostromo

Kobi Zohar, VP R&D - Nostromo

The team has always been super responsive and able to match our crazy pace.

 

MWDN demonstrated strong project management practices. They consistently delivered SQL outputs on or ahead of schedule. For larger or more complex requests, they communicated progress proactively and set realistic expectations.

 

Urgent customer-facing requests were prioritized without compromising the quality of other deliverables. Their team often clarified requirements early in the process to ensure accuracy and alignment. This reduced the number of revisions required.

Aaron Dolan

Director of Technical Solutions , Triple Whale

Aaron Dolan, Director of Technical Solutions - Triple Whale
Engineering expertise
Mobile development
Back-end development
UI/UX design
iOS development
Android development
Node.js
Angular
JavaScript
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