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Magic Tricks and Tips of Photo Editing App Development or How to make a photo editing app?

Comparison is the main problem when creating a new photo editing app. And this comparison can interfere with any magic trick. Indeed, many people associate the words “photo editing” with Adobe Photoshop. First of all, the application with such functions is expected to be “like a Photoshop”. Having such complex functionality, this app should easily fit into the memory of a smartphone and be simple and understandable like Aviary or apps similar to VSCOcam, or like a more focused Facetune. Moreover, there are sensational FaceApp, Prisma, Meitu, and MSQRD with their filters. Of course, in this series of comparisons, Instagram will be mentioned too.

The real magic in creating a photo editing app is to take the best out of all these competitors, add unique features people will love and proceed to develop a convenient and great-looking new application.

How to make a photo editing app?

Trick #1: a unique idea

How will the application differ from everything else? Will it have unique filters? Or maybe incredibly user-friendly interface? Availability on any device — from smartwatches to personal computers? The future popularity of your application depends on this, so let your imagination run wild!

Trick #2: editing features

What features should you add to your app for editing photos? After all, all “Photoshop” features cannot be placed in the mobile application! Therefore, you need to understand what functions users need the most. To achieve that, you need to analyze the market of existing applications and your target audience.

Trick #3: general features

In addition to the unique idea, which will become the tricky part of your application, you will also need a number of common features that users are used to:

Marketing and monetization

Trick #4: how to make money?

Unequivocally there are no chances to make any usual photo editing application and to repeat the success of apps like VSCOcam: the niche is already occupied. You need to focus on some unusual functions, bright and memorable filters, stickers, extravagant post-processing. And in any case, the application should be free: The market is oversaturated, and few of the users will pay attention to the paid app.

One of the options for monetization can be free access only to the standard functionality, and the most interesting and “catchy” features (for example, some filters, more stickers and frames) can be purchasable. Aviary uses this model. And everyone who interested in some app like Aviary should know: a part of their popularity comes from a free SDK with a customizable photo editor that can be embedded into any other app.

Another option is entirely free functionality and paid advertising. There is Instagram’s method. But the application must have an internal feed and a large number of users. A variation of this method is the inclusion of advertising in the application and some kind of premium account that disables these ads for the duration of time or forever.

How much does a photo editing app development cost?

Trick #5: know what to do

To determine the approximate cost, let’s see what team is needed to develop the application, and what exactly they will have to do.

The team:

Rough estimation of development scope and cost to develop a photo editing app:

The total cost will range from $40,000 to $60,000 and may be extended if you want to increase the number of features.

Conclusion

The magic in photo editing app development is the enchantment of the idea that will charm your target audience. And then it is a matter of skills: intuitive and simple interface, the whole set of basic functions, filters and effects, and do not forget: your users should be able to show the world their photos — with your editing magic, of course.

Read also: How to Make a Dating App Like Tinder

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